Overview
A high-level tour of what you can do in the Amply dashboard without writing code. Use this to find the right screen for the task, then click through to the deep page.
Use this when you're new to Amply and want to know where things live, or when you're orienting a new teammate. Don't use this when you already know what you want to do — go straight to the task-specific page.
Starting point
After you sign in, the dashboard is organized around four things, top to bottom:
Projects — the workspace for an app or a group of apps
Applications — the individual iOS or Android apps inside a project
Campaigns — what you actually ship to users
Events — what users and the SDK report back
Billing, team members, and profile settings live alongside these, under the same admin area.
Projects
A project is the container for everything else. Each project has its own applications, campaigns, and event history. Most teams keep one project per product.
Create or switch project: project list in the admin area
Rename, archive, or configure: project edit screen
See: Dashboard tour — Create your first project
Applications
An application represents a shipping app binary — typically one per platform. A project can have several applications (for example, an iOS build and an Android build of the same product).
The application is also where the SDK's API key lives. If a developer needs credentials to wire the SDK into an app, you'll generate them here and hand them over.
List / add / edit applications: applications screen inside the project
See: Dashboard tour — Add your iOS or Android application
Campaigns
Campaigns are the main unit of work in Amply. A campaign decides who sees something in the app, when it fires, and what happens when it does — a deep link, a rate-and-review prompt, or a gated action the app waits on (like a rewarded ad before an export) before the user's step goes through.
From the Campaigns screen you can:
Filter by state: All, Draft, Active, Cancel
Create a new campaign via New campaign
Open a campaign to view, edit, change state, or delete it
A campaign is built in steps: Who (audience), When (trigger event and frequency), and for Deep Link campaigns, What (the URL to open).
See: Creating a campaign, Campaigns, Targeting an audience
Events
The Events screen is a catalog of every event name the SDK has seen for this project, across all devices — both SDK-generated events and your own custom events. You'll use it for three things:
Confirming that a new event your engineer just added is actually arriving
Checking when an event was last seen on iOS vs Android
Turning an event on or off for campaign use, per event
Events are the raw material for campaign triggers and for audience rules that look at past behavior.
See: Sessions and events
Team and access
Under team settings you can:
Invite teammates to the organization
Manage who has access to which project
See: Dashboard tour — Invite teammates
Billing
Billing covers your organization's plan, payment method, invoices, and plan upgrades. If you're on a free plan, some advanced features (for example, price management tooling) are hidden until you upgrade.
See: Dashboard tour — Upgrade the plan
Price management
If your plan includes it, a Price Management entry appears in the navigation. Use it to plan, preview, and submit price changes for your in-app subscriptions and one-time products across every country the app sells in — right from the dashboard, no code required.
See: Price management
Profile and organization
The profile screen holds your personal details and password. The organization screen holds your organization name and org-wide settings.
See: Dashboard tour — Two areas
Recurring tasks
Day-to-day work in the dashboard usually involves:
Opening Campaigns to review what's Active.
Creating or editing a campaign — audience, trigger, content — and moving it from Draft to Active.
Checking Events to confirm the triggering event is arriving from real devices.
Adjusting targeting or frequency when a campaign fires too often or too rarely.
Related
Creating a campaign — end-to-end walkthrough
Targeting an audience — the rule builder, explained
Campaigns — campaign types and options
Sessions and events — what the events screen tells you
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