Dashboard tour
The first 20 minutes after sign-up: create a project, register your app, hand the SDK key to your engineer, build a campaign, and verify it's firing. Each step links to a deeper how-to.
Use this when you're new to Amply and want a guided path from empty dashboard to first live campaign. Don't use this when you already know the workflow — jump straight to Creating a campaign or Price management.
Two areas
The dashboard is split in two:
Project sidebar (left) — project-scoped: Dashboard, Campaigns, Events, Price Management (gated), Builder (gated). Switching projects swaps the contents.
Avatar menu (top right) — organization-scoped (Organization settings, Projects, Teams & Members, Billing) plus your personal Profile settings. Stays the same wherever you are.
Create your first project
A project is the workspace for one product. Create more projects when you need to keep separate apps' data, campaigns, and events apart.
From the avatar menu, open Projects.
Click New project in the top right. The form heading reads Create a new project.
Fill in Project name and click Create Project.
You can switch between projects from the same Projects screen.
Add your iOS or Android application
Each binary you ship is one application. A project can hold several — typically one iOS and one Android.
From the Projects list, click your project to open it.
On the Applications screen, click New application. Heading: Create a new application.
Fill in:
Application Name — what you'll see in dropdowns later.
Bundle Id — the iOS bundle identifier or the Android package name (e.g.
com.example.app).Platform — iOS or Android.
Click Create Application.
Repeat for the second platform. Both end up in the same Applications list.
Hand the SDK key to your engineer
Each application has its own pair of API keys (public + secret) that the SDK uses to identify the device and authenticate calls.
From the Applications list, click your application to open the edit screen. Heading: Edit "<app name>".
Open the API Keys tab (third tab, alongside General and Integrations).
The table shows Public key, Secret key, and Last used. Each row has a copy icon and a toast confirms when the value is on your clipboard.
If the table is empty, click Add Api Key in the top right of the page (only visible while you're on this tab).
Send the public + secret pair to your engineer. They'll need both for the SDK config — see Installation.
You can rotate keys later — the row menu offers a Revoke action; just generate a new pair first so the SDK never has zero valid keys.
Create your first campaign
A campaign decides who sees something in the app, when it fires, and (for Deep Links) what URL opens.
From the project sidebar, open Campaigns.
Click New campaign. The form has two steps for Rate & Review (Who and When) and three steps for Deep Link (adds What).
On the last step, click Finish. The campaign saves as Draft.
Open the new campaign and click Start campaign to activate it.
Full walk-through: Creating a campaign. For options each campaign type supports, see Campaigns.
A campaign saved as Draft does nothing until you start it.
Verify it's firing in Events
Events is where you confirm the SDK is reporting what you expect — useful both right after wiring up the SDK and after every campaign change.
Open Events from the project sidebar.
The table lists every event name the SDK has reported, with Last Seen per platform (iOS / Android icon + timestamp) and an available toggle.
After you trigger your campaign on a test device, refresh and check that the event row's Last Seen updated.
If a custom event isn't in the list yet, the SDK hasn't sent it from any device in this project — trigger it in the app first.
The available toggle controls whether an event appears in the campaign trigger dropdown — flip it off for noisy or internal events you never want to target.
Invite teammates
To add someone to the organization, open Teams & Members from the avatar menu. The screen shows everyone in the org, filterable by All / Active / Pending / Banned / Rejected status, with Name, Role, and Status columns.
The exact invitation flow depends on how your account was set up — if you don't see an obvious Invite action, contact Amply support.
Upgrade the plan
Some features (Price Management, Builder) only appear once your plan includes them. To change plans:
Open Billing from the avatar menu.
On the free plan you'll see the available plans alongside your current one. On a paid plan you'll see your current plan and Invoices, with an Upgrade action that takes you to a separate plan-change view.
Pick the new plan and follow the checkout to confirm.
After the change goes through, the gated sidebar items become available.
Related
Overview — what each area is for, conceptually
Creating a campaign — the next deep dive
Price management — if your plan includes it
Sessions and events — what the Events screen is for
Installation — what your engineer does with the API key
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